{"id":1981,"date":"2013-03-20T17:00:00","date_gmt":"2013-03-20T16:00:00","guid":{"rendered":"https:\/\/socialdesignmagazine.com\/mag\/s6-design\/c35-design\/torna-il-design-di-rio-a-rio-design-2013-fuorisalone-2013\/"},"modified":"2024-05-28T21:39:33","modified_gmt":"2024-05-28T19:39:33","slug":"torna-il-design-di-rio-a-rio-design-2013-fuorisalone-2013","status":"publish","type":"post","link":"https:\/\/socialdesignmagazine.com\/mag\/design\/torna-il-design-di-rio-a-rio-design-2013-fuorisalone-2013\/","title":{"rendered":"Torna il design di Rio a RIO+DESIGN 2013, Fuorisalone 2013","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n

Al Fuorisalone 2013<\/strong> torna il design di Rio nella mostra Rio+Design<\/strong> di Via Tortona<\/strong> curata da Guto Indio da Costa, Zanini de Zanine e Cl\u00e1udio Magalh\u00e3es.<\/p>\n\n\n\n

Creazioni di forte personalit\u00e0, materiali sostenibili innovativi e strategia di marketing focalizzata sul licensing (ovvero, la produzione su licenza). La mostra Rio+Design<\/strong> punta su questa combinazione per catturare l’attenzione del mercato internazionale nella sua quinta partecipazione al Salone del Mobile 2013 di Milano<\/strong>, dal 9 al 14 aprile. Organizzata dal Governo dello Stato di Rio de Janeiro, tramite la Segreteria dello Sviluppo Economico, Energia, Industria e Servizi (Sedeis), in partnership col Sebrae\/RJ e sponsorizzata da Firjan e Guardian, l’esposizione riunir\u00e0 oggetti progettati da circa 30 studi di design che esprimono la forza creativa della produzione carioca, in un’area di 250mq in Zona Tortona<\/strong>.<\/p>\n\n\n\n

Curatori della mostra un trio di rinomati designer: Guto Indio da Costa<\/strong>, Zanini de Zanine<\/strong> e Cl\u00e1udio Magalh\u00e3es<\/strong>.<\/p>\n\n\n\n

“Saremo presenti con prodotti di alta qualit\u00e0 progettuale e tecnologica. Alcuni sono nati dalla ricerca sull’uso di nuovi materiali eco-responsabili<\/strong> catalogati dalla ‘biblioteca dei materiali’ Mat\u00e9ria Brasil”<\/em>, spiega il direttore del Sebrae\/RJ, Cezar Vasquez<\/strong>.<\/p>\n\n\n\n

“Il nostro design unisce innovazione in fatto di tecniche e materiali, versatilit\u00e0 e creazioni che riflettono la spontaneit\u00e0 dello stile di vita carioca. Il risultato si traduce in lavori premiati a livello internazionale. E in risposta al grande interesse che il design di Rio sta riscuotendo sui mercati esteri, il licensing sta diventando un’importante alternativa per la commercializzazione dei nostri prodotti”<\/em>, ha aggiunto il sottosegretario allo Sviluppo Economico dello Stato di Rio de Janeiro, Dulce Angela Procopio<\/strong>.<\/p>\n\n\n\n

La scenografia della mostra sar\u00e0 un invito ad entrare in un mondo stimolante e vivace: un ambiente dai colori caldi trasmetter\u00e0 l’atmosfera creativa e gioiosa di Rio de Janeiro<\/strong> in cui fioriscono proposte originali.<\/p>\n\n\n

\n
\"Cruzada<\/figure>\n<\/div>\n\n\n

Tra le opere realizzate con materiali sostenibili ci saranno la poltrona Vidigal<\/strong> di Lattoog, in fibra di tifa; il s\u00e9par\u00e9 Mais<\/strong> e Menos<\/strong> di Crama Design Estrat\u00e9gico, realizzato con piastrelle in legno di melo riciclato; la lampada a sospensione Coco<\/strong>, in fibra di cocco, ed il rivestimento per pareti o per pavimenti Folhas, prodotto con granuli di gomma di pneumatico, entrambi di Dialogo Design; oltre al set di contenitori portatili per cibo Combine<\/strong> di Bold\u00b0_a design company, in Bambootube\u2122 e fibra derivata da bamb\u00f9 e cascame di riso. Il design audace ed accattivante comparir\u00e0 tramite le poltrone Fago<\/strong> – di Em2 Design, vincitrice del famoso concorso IF Design<\/strong> – e Arraia<\/strong> – di Indio da Costa A.U.D.T., che ha ricevuto il premio Id\u00e9ia Brasil<\/strong>.<\/p>\n\n\n

\n
\"Doppel<\/figure>\n<\/div>\n\n\n

Al di fuori del settore dell’arredamento, altri oggetti completeranno il panorama del design Made in Rio. E’ il caso del packaging Boti\u00e1, da Yb\u00e1 Design e Pesquisa: una confezione biocompatibile per alimenti sviluppata con un materiale a base di fibra di cocco che previene danni al prodotto durante il trasporto; della pratica racchetta da spiaggia creata da Rio21Design e del giocattolo cavalcabile Tereco, di Est\u00fadio Baob\u00e1, in laminato di legno certificato.
La moda sar\u00e0 presente in grande stile: dagli occhiali in legno riciclato da Zerezes, agli affascinanti gioielli dei designer Antonio Bernardo e Monica Pond\u00e9.<\/p>\n\n\n

\n
\"Marzio<\/figure>\n<\/div>\n\n
\n
\"Monica<\/figure>\n<\/div>\n\n
\n
\"Occhiali<\/figure>\n<\/div>","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"

Al Fuorisalone 2013 torna il design di Rio nella mostra Rio+Design di Via Tortona curata da Guto Indio da Costa, Zanini de Zanine e Cl\u00e1udio 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