{"id":2320,"date":"2013-09-03T12:00:00","date_gmt":"2013-09-03T10:00:00","guid":{"rendered":"https:\/\/socialdesignmagazine.com\/mag\/s8-visual\/c38-visual\/designfevers-interactive-table-for-lexus\/"},"modified":"2024-06-16T22:54:15","modified_gmt":"2024-06-16T20:54:15","slug":"designfevers-interactive-table-for-lexus","status":"publish","type":"post","link":"https:\/\/socialdesignmagazine.com\/mag\/visual\/designfevers-interactive-table-for-lexus\/","title":{"rendered":"designfever\u2019s Interactive Table created for Lexus","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n<p><strong style=\"line-height: 1.3em;\">Designfever&#8217;s <a rel=\"nofollow\" href=\"https:\/\/www.youtube.com\/watch?v=cZa6Tu9uuPA\">Interactive Table created for Lexus<\/a><\/strong><span style=\"line-height: 1.3em;\"> uses 3D printed models that respond to the user&#8217;s movements when they are in contact with the screen of an iPad, letting you know about Lexus vehicles exposed to <\/span><strong style=\"line-height: 1.3em;\">Seoul Motor Show 2013<\/strong><span style=\"line-height: 1.3em;\">.<\/span><\/p>\n\n\n\n<p>The aim of the project was to introduce users to the advanced technologies and philosophies of the Lexus brand, through significant and interactive experience. <em>&#8220;To represent the advanced technologies in vehicles, we used the most up-to-date forms of 3D modeling &amp; print software during development of the project. The simple act of controlling a model car to obtain information provides significant experience for users of all ages &#8220;.<\/em><\/p>\n\n\n\n<p>Miniature models of 5 vehicles on display at the Seoul Motor Show 2013 were created using 3D printing to show the customer&#8217;s technological capabilities. The iPad have been pre-loaded with programs created to respond immediately once the template is placed on display. Every model shows unique geometric patterns and shapes that evoke a different answer when placed on your iPad, encouraging user engagement.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"522\" data-attachment-id=\"13611\" data-permalink=\"https:\/\/socialdesignmagazine.com\/mag\/visual\/designfevers-interactive-table-for-lexus\/attachment\/interactive-table-lexus-02\/#content\" data-orig-file=\"https:\/\/socialdesignmagazine.com\/mag\/wp-content\/uploads\/2013\/09\/feed_bruce_iberg_lexus_interactive_table_lexus_02.jpg\" data-orig-size=\"720,522\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"interactive table lexus 02\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/socialdesignmagazine.com\/mag\/wp-content\/uploads\/2013\/09\/feed_bruce_iberg_lexus_interactive_table_lexus_02-396x256.jpg\" data-large-file=\"https:\/\/socialdesignmagazine.com\/mag\/wp-content\/uploads\/2013\/09\/feed_bruce_iberg_lexus_interactive_table_lexus_02.jpg\" src=\"https:\/\/socialdesignmagazine.com\/mag\/wp-content\/uploads\/2013\/09\/feed_bruce_iberg_lexus_interactive_table_lexus_02.jpg\" alt=\"interactive table lexus 02\" class=\"wp-image-13611\"\/><\/figure>\n<\/div>\n\n\n<p>It is difficult to produce a memorable experience for everyone to a big event like the 2013 Seoul Motor Show. The project has been successful as it hit &nbsp; users almost immediately. The use of an interactive table for seconds produces breathtaking and personal experience for users that allows them to recognize the philosophy and cutting-edge technologies. The concept allowed adults to pretend to be children playing with toy cars, while children can pretend to be adults and drive.<\/p>\n\n\n\n<p><a class=\"jcepopup\" href=\"http:\/\/designfever.com\" target=\"_blank\" rel=\"nofollow noopener\">designfever<\/a> | Project Page\u00a0| <a rel=\"nofollow\" href=\"https:\/\/www.youtube.com\/watch?v=cZa6Tu9uuPA\">Youtube<\/a><\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>Designfever&#8217;s Interactive Table created for Lexus uses 3D printed models that respond to the user&#8217;s movements when they are in contact with the screen of an iPad, letting you know about Lexus vehicles exposed to Seoul Motor Show 2013.<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":100,"featured_media":13609,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"","_twitter_share_type":"","_linkedin_share_type":"","_pinterest_share_type":"","_linkedin_share_type_page":"","_instagram_share_type":"","_medium_share_type":"","_threads_share_type":"","_google_business_share_type":"","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[12],"tags":[3397],"class_list":["post-2320","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-visual","tag-lexus"],"yoast_head":"<!-- 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