{"id":2487,"date":"2013-11-21T12:00:00","date_gmt":"2013-11-21T11:00:00","guid":{"rendered":"https:\/\/socialdesignmagazine.com\/mag\/s6-design\/c35-design\/swart-presenta-i-suoi-designer-studio-mid\/"},"modified":"2024-07-21T14:28:31","modified_gmt":"2024-07-21T12:28:31","slug":"swart-presenta-i-suoi-designer-studio-mid","status":"publish","type":"post","link":"https:\/\/socialdesignmagazine.com\/mag\/design\/swart-presenta-i-suoi-designer-studio-mid\/","title":{"rendered":"SWART presenta i suoi designer \/ Studio MID","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n

Dialogo tra due giovani realt\u00e0: Swart<\/a><\/strong>, lo shop online di design indipendente made in Italy, e lo studio di design\u00a0MID<\/strong>, secondo cui l\u2019autoproduzione<\/a> \u00e8 veicolo di ricerca e innovazione tesa a offrire una nuova prospettiva sugli oggetti della vita quotidiana.<\/p>\n\n\n\n

Nato nel marzo del 2013 dalla passione di quattro giovani imprenditori, Swart<\/strong> propone\u00a0una ricca selezione di prodotti rigorosamente italiani, tutti nati dal lavoro di designer che\u00a0gestiscono l\u2019intera filiera produttiva: dall\u2019ideazione alla progettazione, dalla produzione\u00a0alla promozione.<\/p>\n\n\n\n

L\u2019attrazione dei giovani fondatori di Swart<\/strong> per la forza espressiva dei materiali \u201cprimi\u201d, il fascino per il riuso intelligente e originale di oggetti di scarto come componenti di prodotti nuovi, l\u2019attribuzione di ricchezza e valore al processo ideativo che rende un\u2019idea unica e originale. Queste le motivazioni profonde da cui \u00e8 nato Swart<\/strong>, insieme alla consapevolezza della vivacit\u00e0 sempre pi\u00f9 diffusa intorno al fenomeno del design autoprodotto in Italia e del manifesto bisogno di canali di commercializzazione.<\/p>\n\n\n\n

L\u2019obiettivo \u00e8 farsi garante insieme ai designer di prodotti che si distinguono per qualit\u00e0, intesa come capacit\u00e0 manuale e cura artigiana unite a un approccio progettuale rigoroso e creativo.
La volont\u00e0 di valorizzare e potenziare questo nuovo Made in Italy emergente ha trovato la naturale risposta nel web: coniugare la praticit\u00e0 dell\u2019e-commerce con la possibilit\u00e0 di distribuzione oltre confine.<\/span><\/p>\n\n\n\n

All\u2019interno delle categorie casa<\/em>, persona<\/em> e bambini<\/em> sono raccolti prodotti di arredo, illuminazione, accessori, gioielli, tessuti e giochi.
La selezione comprende 160 prodotti di designer gi\u00e0 noti nello scenario italiano dell\u2019autoproduzione ma anche di giovani realt\u00e0 in crescita che propongono oggetti inediti mai commercializzati prima sul web.<\/p>\n\n\n

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Swart presenta i suoi designer: <\/em>Mid<\/strong>
La passione di quattro designer al servizio di un sogno: pensare un prodotto, progettarlo, produrlo e distribuirlo; seguire con cura maniacale ogni aspetto della creazione. L\u2019autoproduzione diventa veicolo di ricerca e innovazione tesa a offrire una nuova prospettiva sugli oggetti della vita quotidiana. Mid<\/strong> crede nell\u2019unicit\u00e0 dei propri prodotti e nell\u2019attenzione per i dettagli, per questo lavora attraverso serie limitate, valorizzando le vir tuosit\u00e0 e il know-how delle realt\u00e0 produttive che distinguono il territorio locale e italiano, in per fetto accordo con la filosofia di Swart<\/strong>.<\/p>\n\n\n

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\"MID\"<\/figure>\n<\/div>","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"

Dialogo tra due giovani realt\u00e0: Swart, lo shop online di design indipendente made in Italy, e lo studio di design\u00a0MID, secondo cui l\u2019autoproduzione \u00e8 veicolo di ricerca e innovazione tesa a offrire una nuova prospettiva sugli oggetti della vita quotidiana.<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":29,"featured_media":14516,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"","_twitter_share_type":"","_linkedin_share_type":"","_pinterest_share_type":"","_linkedin_share_type_page":"","_instagram_share_type":"","_medium_share_type":"","_threads_share_type":"","_google_business_share_type":"","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[13],"tags":[1715,3319],"class_list":["post-2487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","tag-autoproduzione","tag-swart"],"yoast_head":"\nSWART 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