{"id":27177,"date":"2016-02-26T18:30:09","date_gmt":"2016-02-26T17:30:09","guid":{"rendered":"https:\/\/socialdesignmagazine.com\/mag\/?p=27177"},"modified":"2021-07-04T16:47:48","modified_gmt":"2021-07-04T14:47:48","slug":"tubes-radiatori-il-calorifero-rift-vince-l-if-design-award-2016","status":"publish","type":"post","link":"https:\/\/socialdesignmagazine.com\/mag\/news\/design-news\/tubes-radiatori-il-calorifero-rift-vince-l-if-design-award-2016\/","title":{"rendered":"Tubes Radiatori, il calorifero Rift vince l’ iF Design Award 2016","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"

Un altro importante risultato per Tubes Radiatori<\/a> che, grazie al suo calorifero\u00a0Rift, si aggiudica l’iF Design Award 2016, il premio annuale conferito dall’iFInternational Forum Design GmbH.<\/h2>\n

Questo \u00e8 il primo riconoscimento per Rift,\u00a0disegnato da Ludovica + Roberto Palomba con Matteo Fiorini.<\/p>\n

L’iF Design Award, che fin dagli anni ’50 premia i\u00a0migliori marchi e prodotti nel campo del design, \u00e8\u00a0considerata una delle principali competizioni a\u00a0livello internazionale e ogni anno vede pi\u00f9 di 5000\u00a0iscritti da 70 paesi.<\/p>\n

L’obiettivo dell’iF Design Award \u00e8 quello di\u00a0comunicare l’importanza del design sotto tutti i suoi\u00a0aspetti e di celebrare la qualit\u00e0 estetica e\u00a0tecnologica dei prodotti di design: tra questi \u00e8 stato\u00a0scelto proprio Rift, vincitore nella categoria\u00a0Building Technology, che verr\u00e0 premiato\u00a0ufficialmente il 26 Febbraio a Monaco di Baviera per\u00a0la sua capacit\u00e0 di conciliare al meglio innovazione\u00a0tecnica e cura estetica.<\/p>\n

\"Tubes<\/a>

Tubes calorifero Rift, dettaglio<\/p><\/div>\n

Rift sar\u00e0 esposto dal 6 Ottobre 2016 al 19 Febbraio 2017 all’iF Design Exhibition\u00a0Hamburg, l’esposizione permanente nel centro dell’Hafencity di Amburgo.<\/p>\n

Con Roberto Palomba approfondiamo le caratteristiche principali di Rift.<\/strong><\/p>\n

Il calorifero Rift di Tubes ha vinto l’ iF Design Award, uno dei premi\u00a0pi\u00f9 prestigiosi a livello internazionale. Secondo voi, quale sua\u00a0particolarit\u00e0 ha colpito la giuria?<\/strong><\/p>\n

Roberto Palomba:<\/strong> Rift \u00e8 il primo calorifero che presenta una grande evoluzione\u00a0nel modo di pensare e progettare questa tipologia di prodotto all\u2019interno della casa.\u00a0Rift esce completamente dalla visione tradizionale di radiatore, mediante oggetti che\u00a0si posizionano senza una legge di ordine, n\u00e9 in senso orizzontale n\u00e9 in senso verticale\u00a0tra di loro, ribaltando il concetto di radiatore come oggetto singolo e definito.\u00a0Continua quindi l\u2019importante ricerca realizzata da Tubes sul mondo del calorifero.<\/em><\/p>\n

Rift \u00e8 un progetto che si allontana completamente dall\u2019approccio tecnico a questo\u00a0settore e vede l\u2019 architetto protagonista e progettista.<\/em><\/p>\n

Funzionalit\u00e0 ed eleganza sono due parole chiave: come si conciliano\u00a0nel progetto di Rift?<\/strong><\/p>\n

Roberto Palomba:<\/strong> Molto spesso si ha l\u2019idea che\u00a0estetica e funzionalit\u00e0 siano in competizione, crediamo\u00a0invece che l\u2019 equilibrio tra questi due elementi generi ci\u00f2\u00a0che comunemente chiamiamo buon design.<\/em><\/p>\n

Rift \u00e8 nato dalla vostra esperienza di\u00a0architetti? A vostro avviso mancava sul mercato\u00a0un radiatore di questo tipo, componibile e\u00a0personalizzabile?<\/strong><\/p>\n

Roberto Palomba:<\/strong> Tutto il progetto Tubes nasce dal\u00a0nostro bisogno, come architetti, di elementi radiatori che\u00a0restituiscano un\u2018iconicit\u00e0 all\u2019idea di calore. Era\u00a0fondamentale portare l\u2019idea del calore all\u2019interno della\u00a0casa attraverso una nuova idea di iconicit\u00e0\u00a0contemporanea, un tempo data dal fuoco dal caminetto\u00a0o dalla stufa che rappresentavano in maniera semantica il\u00a0centro della casa e della famiglia. Il percorso di Tubes con\u00a0Elements \u00e8 proprio teso a ricostruire un rapporto tra\u00a0queste tematiche ed il loro lavoro simbolico e primario\u00a0nel panorama domestico, mutuando ed evolvendosi, cosi\u00a0come si \u00e8 evoluta l\u2019arte da figurativa a astratta e\u00a0concettuale.<\/em><\/p>\n

Quale ruolo gioca l’ampia gamma di accessori\u00a0che rendono Rift un vero e proprio elemento di\u00a0arredo? In quali ambienti lo vedete pi\u00f9 adatto?\u00a0E con quale personalizzazione?<\/strong><\/p>\n

Roberto Palomba:<\/strong> Solitamente anche gli oggetti pi\u00f9\u00a0forti finiscono per perdersi nello spazio, l\u2019occhio smette di\u00a0leggerli dopo un po’. L\u2019interazione costante con questo oggetto ci consente invece di ricordarne la presenza oltre ad offrire degli spunti\u00a0funzionali, enfatizzando ancora di pi\u00f9 la centralit\u00e0 del calore.\u00a0Con Rift il gioco degli accessori \u00e8 fondamentale, infatti la cosa interessante di questo\u00a0prodotto \u00e8 il gioco dell\u2019interazione: gli accessori come mensole ed attaccapanni\u00a0richiamano ad un uso che non \u00e8 solamente passivo.<\/em><\/p>\n

\"Tubes<\/a>

Tubes calorifero Rift<\/p><\/div>\n

\"Tubes<\/a>

Tubes calorifero Rift<\/p><\/div>\n

\"Tubes<\/a>

Tubes calorifero Rift<\/p><\/div>\n

\"Tubes<\/a>

Tubes calorifero Rift<\/p><\/div>\n

\"Tubes<\/a>

Tubes calorifero Rift<\/p><\/div>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"

Un altro importante risultato per Tubes Radiatori che, grazie al suo calorifero Rift, si aggiudica l’iF Design Award 2016, il premio annuale conferito dall’iFInternational Forum Design GmbH.<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":1,"featured_media":27179,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"","_twitter_share_type":"","_linkedin_share_type":"","_pinterest_share_type":"","_linkedin_share_type_page":"","_instagram_share_type":"","_medium_share_type":"","_threads_share_type":"","_google_business_share_type":"","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[17],"tags":[1871,6198,2038,1903,1870,2083],"class_list":["post-27177","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-news","tag-calorifero","tag-if-design-award","tag-ludovica-roberto-palomba","tag-radiatore","tag-termoarredo","tag-tubes"],"yoast_head":"\nTubes 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