{"id":37098,"date":"2019-03-20T13:51:57","date_gmt":"2019-03-20T12:51:57","guid":{"rendered":"https:\/\/socialdesignmagazine.com\/mag\/?p=37098"},"modified":"2019-03-20T00:53:04","modified_gmt":"2019-03-19T23:53:04","slug":"il-colore-del-futuro-nel-design-per-il-2020-il-colore-fluido-delle-maree","status":"publish","type":"post","link":"https:\/\/socialdesignmagazine.com\/mag\/news\/design-news\/il-colore-del-futuro-nel-design-per-il-2020-il-colore-fluido-delle-maree\/","title":{"rendered":"Il colore del futuro nel design? Per il 2020 il colore fluido delle maree.","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n

Per la prima volta in Italia alla Design Week<\/a> nel distretto Ventura Centrale (9 -14 aprile) Noroo, azienda coreana che anticipa le tendenze colore nel design, nell\u2019arte e nella cultura, presenta Tides \u2013 Maree, mostra interattiva in collaborazione con gli artisti Kwangho Lee e Wang & S\u00f6derstr\u00f6m<\/p>\n\n\n\n

Non\nun colore definito, ma uno fluido che cambia con i ritmi della\nnatura, come i movimenti di Sole, Luna e Terra che producono le\nmaree. Questa la tendenza del colore nel design presentata per la\nprima volta in Italia da Noroo, azienda coreana leader nel settore\ndelle vernici, che ogni anno con il Noroo International Color Trend\nShow \u2013 seminario dedicato al Colore e Design che coinvolge esperti\ndi fama mondiale in vari settori come l’architettura, e il design,\ntra cui l\u2019architetto Mario Bellini, per fornire soluzioni creative\n\u2013 delinea il futuro del colore nel design, nell\u2019arte e nella\ncultura. \n<\/p>\n\n\n\n

\u201cSiamo abituati \u2013 <\/em>commenta l\u2019azienda \u2013 ad avere ogni anno un colore ben definito e saturo che detta la tendenza; in realt\u00e0 oggi nel design \u00e8 pi\u00f9 giusto parlare di un colore che viene \u201ccreato\u201d dalla natura e dall\u2019ambiente circostante: \u00e8 un colore \u201cfluido\u201d che si adatta e viene modificato dall\u2019ambiente\u201d.<\/em><\/p>\n\n\n\n

Il colore del futuro \u00e8 interpretato artisticamente dalla mostra Tides \u2013 Maree, nel distretto Ventura Centrale che trae ispirazione dalle stratificazioni del tempo, pulsazioni e sincronie dell\u2019universo, che l\u2019uomo non \u00e8 pi\u00f9 in grado di sentire o percepire chiaramente. Un\u2019interazione fra colore e natura che si manifesta in percezioni sensoriali in sinergico contatto con l\u2019ambiente che ci circonda.<\/p>\n\n\n\n

\"Noroo<\/figure>\n\n\n\n

Parte\ndi questo cosmo interconnesso \u00e8 la complessa danza della gravit\u00e0\nfra Luna, Terra e Sole, che qui produce sulla Terra le Maree. Durante\nla bassa marea, l\u2019acqua si ritira rivelando un misterioso paesaggio\nsolitamente nascosto, con pozze riflettenti e sagome curiose.\nUn\u2019esperienza da cogliere al volo, in cui tempo, colore e luce\ndiventano fluidi, come l\u2019oceano.<\/p>\n\n\n\n

Due gli artisti protagonisti dell\u2019installazione Tides – Maree: il coreano Kwangho Lee e lo studio danese Wang & S\u00f6derstr\u00f6m.<\/p>\n\n\n\n

Kwangho Lee propone 100 sgabelli modulari della serie The Moment of Eclipse. Ciascun sgabello a forma di eclisse forma un\u2019unione con lo sgabello vicino, dando origine a catene di infinite e intriganti variazioni.<\/p>\n\n\n\n

Kwangho Lee parte da una riflessione sul proprio rapporto con gli oggetti, conferendo nuovi significati e funzioni\nagli oggetti quotidiani. Oggi, mentre presenta continuamente nuove\nserie di lavori, Lee sviluppa questo approccio scoprendo le\nparticolarit\u00e0 dei materiali diversi che si incontrano: marmo con\nmarmo, rame con smalto, acciaio con acciaio. Kwangho Lee descrive i\nsuoi lavori come il fotogramma del momento dell\u2019unione.<\/p>\n\n\n\n

Wang\n& S\u00f6derstr\u00f6m, l\u2019altro duo di creativi, presenta nella mostra\nun paesaggio ultraterreno con colori da sogno, trasmettendo\nl\u2019impressione di essere nel centro di un\u2019eclisse solare. Per i\nvisitatori sar\u00e0 come passeggiare durante la bassa marea, immersi in\nluci e colori cangianti, riflettersi nelle pozze e scoprire oggetti e\nsculture su un terreno inconsueto e con nuove prospettive.<\/p>\n\n\n\n

Wang & S\u00f6derstr\u00f6m \u00e8 uno studio artistico e di design con focus sulle esplorazioni digitali\/fisiche e sulla costruzione, che ambisce a creare esperienze inaspettate, stimolando la mente attraverso la matericit\u00e0 e la tecnologia. I suoi componenti sono Anny Wang, designer spaziale e di arredi, e Tim S\u00f6derstr\u00f6m, architetto. Gi\u00e0 dall\u2019inizio della loro collaborazione, la loro esperienza nel software tridimensionale si \u00e8 sviluppata diventando una pratica artistica che ha rotto i confini delle rispettive discipline, estendendosi al di l\u00e0 dei limiti di arte e design.<\/p>\n\n\n\n

  • \"Eclisse\"
    Eclisse<\/figcaption><\/figure><\/li>
  • \"KwanghoLee\"
    KwanghoLee<\/figcaption><\/figure><\/li>
  • \"KwanghoLee\"
    KwanghoLee<\/figcaption><\/figure><\/li>
  • \"KwanghoLee
    KwanghoLee by Mok Jinwoo<\/figcaption><\/figure><\/li>
  • \"W&S
    W&S Selfridges Photo by Wang & S\u00f6derstr\u00f6m<\/figcaption><\/figure><\/li>
  • \"W&S
    W&S Selfridges Photo by Wang & S\u00f6derstr\u00f6m<\/figcaption><\/figure><\/li>
  • \"Noroo
    Noroo W&SNobel Prize OrganisationNobel Week DialogueStockholm Design LabCommission by Mishael Phillip<\/figcaption><\/figure><\/li>
  • \"Wang
    Wang & S\u00f6derstr\u00f6m Photo by Mishael Phillip<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n

    Noroo<\/strong> \u00e8 tra i principali protagonisti della storia dell’industria chimica coreana. Fin dalla sua fondazione, nel 1945, Noroo ha esercitato la propria influenza su varie aree di business come le vernici, l’inchiostro, la resina e la plastica per oltre 70 anni, facendo la storia dello sviluppo industriale coreano. <\/p>\n\n\n\n

    Oggi NOROO rappresenta in Corea la \u201ctendenza del colore\u201d nel design, nell\u2019arte e nella cultura, cooperando in modo stabile con figure di riferimento incredibilmente creative in tutto il mondo, e sostiene la diffusione mondiale delle imprese creative. Noroo realizza NCTS (Noroo International Color Trend), un seminario che coinvolge ogni anno i migliori esperti di colore a livello mondiale per offrire una visione del settore e del mercato. <\/p>\n\n\n\n

    Nel 2019 ha tenuto la sua prima conferenza in Corea l\u2019architetto Mario Bellini. <\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"

    Per la prima volta in Italia alla Design Week nel distretto Ventura Centrale (9 -14 aprile) Noroo, azienda coreana che anticipa le tendenze colore nel design, nell\u2019arte e nella cultura,<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":1,"featured_media":37099,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"","_twitter_share_type":"","_linkedin_share_type":"","_pinterest_share_type":"","_linkedin_share_type_page":"","_instagram_share_type":"","_medium_share_type":"","_threads_share_type":"","_google_business_share_type":"","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[17],"tags":[2227,5696,5695,5693],"class_list":["post-37098","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-news","tag-colors","tag-fuorisalone-2019","tag-milano-design-week-2019","tag-salone-del-mobile-2019"],"yoast_head":"\nIl colore del futuro nel design? 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